Introduction
The course is based on the book by Ash Maurya "Running Lean: Iterate from plan A to a plan that works" and https://www.leanfoundry.com/
In particular we will focus on
- PART I:DESIGN
- PART II: VALIDATION.
Due to the limited time of the course, we will only marginally consider PART III: GROWTH.
Info
The book is an excellent guide. To provide an overview of the concepts I'm going to embed a selection of the Linkedin post from Ash Maurya
The exam
Individual assignments (typically three):
- Introduce yourself in a measurable way.
- Present your favourite startup from Y Combinator and explain why you find it compelling.
- Identify and present a startup that has emerged from a research group at Sapienza.
Group project: building a startup.
The method is more important than the idea itself: a fantastic idea that has not been properly validated has marginal value. The goal is therefore to learn how to identify a problem, formulate hypotheses, test them with real users, gather evidence, and iteratively refine the business idea.